Business Bros Podcast

Importance of Proper Accounting Systems [Business Bros Podcast]

(Published by the Business Bros Podcast)

Chris Hervochon was recently a guest on the Business Bros Podcast with Hernan Sias and James Sias. Chris discussed his background as a CPA and how marketing agencies should focus on proper accounting systems.

I saw a need in the marketing industry to combine the world of left-brain financial analytics with the world of right-brain creativity. Marketing agencies and other creative professionals share the same struggles as many business owners in the service industry: managing time between projects, communicating value to clients and suffering cash flow bottlenecks. Unfortunately, accounting is often placed on the back burner with other administrative tasks — which can quickly cause problems.

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