Accounting

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Seven Ways to Get the Most Bang for Your Buck from Your Bookkeeper

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When it comes to managing your finances, whether it’s for personal or business purposes, having a Certified Public Accountant (CPA), Bookkeeper, or any other financial professional can be a game-changer. These professionals bring valuable expertise, insights, and knowledge to help you make informed decisions and navigate complex financial matters. In this blog post, we’ll explore …

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A visual representation of Key Performance Indicators (KPIs) chart showcasing financial metrics for business analysis and tracking.

Top 15 Financial KPIs for Tracking Your Marketing Agency

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So what is a KPI? KPI stands for Key Performance Indicator. There are many different types of KPIs – financial, operational, marketing, etc. Sure, financial statements are great, but they’re difficult to digest. KPIs are byte-sized metrics that you can use which indicate what’s going well (or not) in your business. Recently, we moved our …

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Simplifying Accounting: What it Means to Cleanup the Books

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Running a business is hard. The decisions you make as an owner will impact the lives of your employees, your customers and your family. To give yourself the highest probability of success, you need to have high-quality information at your fingertips in order to make well-informed decisions. Good decisions based on good data have a …

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marketing agency improvements without capital

How to grow a marketing agency without additional capital

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When it comes to improving your business, monetary infusions aren’t always feasible, especially during economic downturns like the COVID-19 shutdown. Don’t let that stop you from finding ways to improve your marketing agency. There are a variety of ways to improve your marketing or creative business without additional capital or expense. Our CPA firm uses …

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Agency Accounting 101 with Chris Hervochon

Agency Accounting 101 with Chris Hervochon – Episode 27

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The Agency Profit Podcast In this episode, Chris Hervochon from Better Way CPA shares his expertise and passion for running a service-based business and how to make it successful with having clean and accurate accounting records. This episode also tackles why agencies need to hire accounting experts and use accounting software to keep track of …

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R&D Tax Credit and Marketing Agencies

R&D Tax Credit: What is it and how do marketing agencies qualify?

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The Research and Development (R&D) Tax Credit can be tricky to navigate.  This tax credit is intended to assist companies who are investing money back into their own firm. It is a dollar-for-dollar offset against tax liabilities that allows for unused credits to be carried forward for up to 20 years. It is also an …

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