RESOURCES FOR MARKETING AND CREATIVE PROFESSIONALS
Tips, trends and resources to help you succeed.
The Research and Development (R&D) Tax Credit can be tricky to navigate. This tax credit is intended to assist companies who are investing money back into their own firm. It is a dollar-for-dollar offset against tax liabilities that allows for unused credits to be carried forward for up to 20 years. It is also an …
Big enough to grow. Small enough to delight customers. After working in the agency space for 12+ years, I’ve found that marketing agency size is a key factor for determining its success or failure. With the industry experiencing significant turbulence in the last decade, many marketers are unsure of how fast they should attempt to …
Many small to mid-size marketing agencies struggle with reasonable compensation — not only for their employees but for themselves as well. If your agency is taxed as an S-Corp, the IRS says you must pay yourself a “reasonable compensation”. The lower your salary is, the less employment taxes you will pay. Therefore, the incentive for …
Who is Chris Hervochon?
A Certified Public Accountant who thinks outside the box to meet your financial goals
Chris Hervochon, CPA, CVA provides tax planning and preparation for small businesses and individuals, as well as virtual CFO services, specializing in advertising, marketing and creative agencies. After more than a decade of working side-by-side with individuals and businesses, Chris saw a need for a better way to manage accounting and taxes. He builds automation into financial management systems that lift the administrative burden on business owners and allow for greater insights, so business owners can be more profitable.
How is Chris Hervochon CPA CVA LLC different from other accounting firms?
There’s a misconception that only businesses in the marketing industry with a large income and many assets need to hire CPAs. However, CPAs provide much needed assistance to individuals with a wide range of incomes and financial situations. Chris Hervochon is there every step of the way with the expert guidance you need — including understanding complicated tax code, professional accounting and bookkeeping and strategy consulting.
Do you know how your marketing, advertising or creative business stacks up? The Wayfinder is an intensive one-to-one consultation for agencies of all sizes — which includes well-researched analysis on how well your business is operating compared to industry standards, along with a financial plan to achieve your goals.