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Diagram illustrating the concept of WACC with arrows pointing to the components: Weighted, Average, Cost of Capital.

Weighted Average Cost of Capital (WACC): A Vital KPI For Business Success

The Weighted Average Cost of Capital (WACC) is an important financial concept that can and will impact several key areas of your business. The WACC has many applications. Your business’ WACC will impact decisions you make on investments, markup rates and the value of the business. Let’s dig into what WACC is, how it’s calculated […]

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A Strategic Approach to Selecting an Inventory System for Financial Clarity

In the fast-paced world of business every decision counts.  That’s why choosing the right inventory system is key to success. As an accountant, I understand the importance of an efficient inventory management system. Inventory systems are tools used to ensure the success of the business using it. They support accurate financial records, optimize cash flow,

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A visual representation of Key Performance Indicators (KPIs) chart showcasing financial metrics for business analysis and tracking.

Top 15 Financial KPIs for Tracking Your Marketing Agency

So what is a KPI? KPI stands for Key Performance Indicator. There are many different types of KPIs – financial, operational, marketing, etc. Sure, financial statements are great, but they’re difficult to digest. KPIs are byte-sized metrics that you can use which indicate what’s going well (or not) in your business. Recently, we moved our

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Introducing the Agency Profitability Audit Framework

Here is a comprehensive guide to assessing and optimizing your agency’s profitability. Welcome to my Agency Profitability Audit Framework, an innovative system I recently unveiled in a webinar. Here, I’ll provide a brief overview of our discussion, but I assure you that you’ll want to register to watch the full presentation! You’re probably familiar with

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man checking work data at night | employee retention

The Three Fs of Agency Employee Retention: Finances, Friction, and Flexibility

Are you finding it hard to keep your employees around, or simply curious about what can keep your top talent employees at your agency for a long time? As a marketing or creative agency, you know that employee retention is key to the success of your agency. And while many factors contribute to keeping your

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What makes nonprofit accounting different from for-profit accounting?

In this blog post, we will explore some of the differences between nonprofit and for-profit accounting. It is beneficial to understand some of the areas in nonprofit accounting that differ from those in a for-profit company. The number of differences between the two is many. We will look at 5 of those areas which will

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Top 5 Accounting Problems for Nonprofit Organizations

Top 5 Accounting Problems for Nonprofit Organizations

In this blog post, we will explore the top 5 accounting problems we see in delivering accounting services to nonprofit organizations. Accounting departments, to some extent, for small for-profit businesses are a “nice to have.” When a for-profit entity has a robust accounting function it will help the decision-makers in the business to make more

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Marketing Agency Bad Financial Habits

3 Bad Habits For Marketing & Creative Agencies to Avoid

What are the most common mistakes or “traps” agency owners fall into over time? Bad habits to avoid and positive alternatives? In other words, what are some marketing agency bad accounting and finance habits to avoid? The above is a question I received in a Facebook Group for marketing professionals earlier this week, and it’s

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