KPI

A visual representation of Key Performance Indicators (KPIs) chart showcasing financial metrics for business analysis and tracking.

Top 15 Financial KPIs for Tracking Your Marketing Agency

So what is a KPI? KPI stands for Key Performance Indicator. There are many different types of KPIs – financial, operational, marketing, etc. Sure, financial statements are great, but they’re difficult to digest. KPIs are byte-sized metrics that you can use which indicate what’s going well (or not) in your business. Recently, we moved our […]

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Leveraging Dashboards For Business Growth – WHHI Talk of The Town 11/20/18

In this episode of Talk of The Town I discuss how business owners can utilize the data within their business to measure their performance and effect change in their business. Dashboards are all about measuring forward-looking indicators so you can turn the business you have into the business you want.

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5 Signs You Need Better Business Intelligence

Business intelligence is the practice of leveraging both technology and the data available in your business to facilitate business decisions. There are numerous technologies available today to facilitate data extraction and analysis. Also, thanks to the internet, cloud software and other technologies, data has never been more plentiful. Effective business intelligence allows stakeholders to make

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In-house your startup’s accounting? Not so fast…

While listening to a recent episode of the Cloud Accounting podcast, a podcast I love, the hosts were discussing a recent article in Entrepreneur Magazine that stated startups should in-source their accounting, quality control and sales.  The latter two are outside my domain expertise, so I won’t speak to those.  I will address some of the

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