So what is a KPI? KPI stands for Key Performance Indicator. There are many different types of KPIs – financial, operational, marketing, etc. Sure, financial statements are great, but they’re difficult to digest. KPIs are byte-sized metrics that you can use which indicate what’s going well (or not) in your business. Recently, we moved our […]
Top 15 Financial KPIs for Tracking Your Marketing Agency Read More »
Marketing KPIs are beneficial in fine tuning and enhancing a business’ profitability. They tell the story of what’s working and what’s not.
Why marketing KPIs are vital for your business Read More »
Have you set yourself up for success this year? It’s time to get started. With the holidays and the Super Bowl behind you, it’s time to get clear about your goals for the coming period. January 1st is an arbitrary date for many business owners. While the New Year comes with a sense of renewal
5 Considerations When Developing Business Goals Read More »
In this episode of Talk of The Town I discuss how business owners can leverage technology in the cloud to drive better results. I also discuss dashboards a bit further, and show an example of what a dashboard is.
Why You Need a Next Gen CPA Read More »
“I Got 99 Problems & No Idea Where To Start” In this week’s video I’ll talk about the 4 pillars of business strategy, and how to determine which pillar to develop your KPIs around. I’ll also walk through the example in my demo Wayfinder of what this looks like in practice.
How To Get Started Developing KPIs & Goals For Your Business Read More »
Business intelligence is the practice of leveraging both technology and the data available in your business to facilitate business decisions. There are numerous technologies available today to facilitate data extraction and analysis. Also, thanks to the internet, cloud software and other technologies, data has never been more plentiful. Effective business intelligence allows stakeholders to make
5 Signs You Need Better Business Intelligence Read More »
In this video I revisit an Entrepreneur.com article about one of the ways to measure the financial health of your business. I’ll also provide my spin on how to do it in your dashboard using the Altman Z Score.
Gold jacket, green jacket, Cliff Report, Altman Z Score – Facebook Live 11/1/18 Read More »
While listening to a recent episode of the Cloud Accounting podcast, a podcast I love, the hosts were discussing a recent article in Entrepreneur Magazine that stated startups should in-source their accounting, quality control and sales. The latter two are outside my domain expertise, so I won’t speak to those. I will address some of the
In-house your startup’s accounting? Not so fast… Read More »
In this video I talk about some of the possible data sources that you have in your business that you can use to populate a dashboard. I also touch on things to consider when developing the KPIs for your dashboard.
Data Sources for Dashboards – Facebook Live 10/25/18 Read More »
Check out my latest episode of Talk of The Town on WHHI-TV where I talk about the difference between DIY and Outsourced Accounting.
Need better information to run your business? Read More »