Chris Hervochon was a special guest on The Dendrocast’s special series podcast called “The Cure Is Us”
As the coronavirus affects all businesses in every industry, marketing agencies have a unique set of challenges. Dendrocast’s “The Cure Is Us” explores the role of leadership during unexpected financial crisis. Agency advisor David Baker explains why he thinks this moment in history is an important test for the agency business. Financial advisor Chris Hervochon talks about how agencies should forecast in the face of uncertainty. And Norm Shearer of the agency Cactus talks about The Cure Is Us and the role creative agencies can play in this pandemic.