Increasing profits should be a primary financial concern for all businesses, including marketing agencies. A marketing agency averages a net profit margin somewhere between 6.0% and 12.0%, which means there’s plenty of room for growth. No agency is powerless to overcome poor margins. That’s an area where a CPA like me can help. Consider several …
Accounting often falls on the backburner of the many tasks it takes to operate a marketing agency. Here are 7 accounting mistakes that can affect profitability.
Here are five important takeaways from the American Institute of Certified Public Accountants (AICPA) ENGAGE Conference to help your business succeed.
Marketing agencies often struggle with better managing working capital. This affects liquidity, operational efficiency and short-term finances.
Readers of The Sun Today, a Bluffton SC newspaper, voted for their favorite businesses. Chris Hervochon received top honors as “best accountant.” The Sun Today serves readers who live in Sun City Hilton Head. For a complete list of the 2019 winners, visit this article from the Augusta Chronicle.
Small business owners are always looking to save money on their tax bill, and marketing agency owners are no exception. One of the most common questions marketing agency clients ask, and that are often posed online is: “Can marketers take advantage of the QBI deduction?” The specifics of the QBI portion of the new tax …
Marketing KPIs are beneficial in fine tuning and enhancing a business’ profitability. They tell the story of what’s working and what’s not.
Not sure where your business stands? Here are eight warning signs that your business needs to hire an outsourced accounting.
How marketers can communicate marketing value to customers and charge a value-based fee. Your marketing agency creates value – time to get paid for it.
Chris Hervochon was a guest on Ben McDonald’s “Success Defined” podcast By Chris McDonald | Success Defined For 7 years, Chris Hervochon was happy working full time for somebody else while enjoying his side hustle. Finally one day during a meeting with a boss, something inside clicked and told Chris that it was time to …
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